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Über Maximilian Franz

Young computer scientist interested in causal inference and the mathematical modelling of machine learning problems. Working part-time for inovex and part-time on a project for digital planning workflows in timber construction.

Causal Inference in Campaign Targeting

2020-05-13T16:18:46+00:00

In this article I will work through a synthetic example to show the efficacy of causal inference in marketing campaign targeting.

The following is one of two posts published alongside the JustCause framework, which we developed at inovex as a tool to foster good scientific practice in the field

Causal Inference in Campaign Targeting2020-05-13T16:18:46+00:00

Causal Inference: Introduction to Causal Effect Estimation

2020-03-23T12:55:32+00:00

Recently, there has been a surge in interest in Causal Inference. It is, however, not always clear what is meant by the term and what the respective methods can actually do. This post gives a high-level overview over the two major schools of Causal Inference and then dives deep into the basics of one of them.

Recently, there has been a surge in interest in what is called Causal Inference. It i

Causal Inference: Introduction to Causal Effect Estimation2020-03-23T12:55:32+00:00