Kick-off workshop

The success of a project is not decided in the development phase. Important cornerstones for an excellent outcome are laid in advance. A kick-off workshop therefore not only serves to get everyone committed to the new project, but also to set the course for the future. It is therefore particularly important to tailor the workshop content to the individual project status.

Illustration: man in front of rocket

Our workshop for a successful kick-off

Our kick-off workshop is oriented on the stage at which the project or product to be developed is. We clarify important questions such as:

  • What kind of product is to be created?

  • How far has the work already progressed?

  • What are the organisational parameters (budget, time, technologies, etc.)?

  • What might a minimum viable product look like?

  • What are the next steps from here?

Fast start with Lean Inception

The Lean Inception method sometimes helps us to define clear project goals. It offers a structured process to derive prioritised features via a product vision, the development of personas, and user journeys.

Especially when a project is still at a relatively early stage, Lean Inception helps to quickly define a minimum viable product (MVP), which serves as the basis for the further development of the product. Working with the MVP makes it possible to quickly obtain market feedback to ensure that development reflects customer needs.

Advice and support with organisation

At the same time, we would also like to address project organisation in order to clarify the organisational setup in advance and so that we can provide advice on adjustments to the agile approach.

We thus jointly identify where your company stands, what knowledge is already available and which target group(s) there are. This information enables us to optimally align our service to your needs.

If the basic questions have been clarified and the project is about to start, the focus of the workshop is on the concrete working mode, such as the team collaboration model, the choice of technology, and the identification of the starting point.

A typical kick-off workshop contains modules tailored to the individual needs:

Example agenda (direction is known, implementation is planned, project start)

  • Product vision/project vision

  • Target group definition (e.g. personas, empathy maps)

  • Product framing (e.g. Business Model Canvas, MVP Canvas)

  • User story map & MVP definition

  • Feature discovery and prioritisation

  • Cornerstones of collaboration (e.g. hopes & concerns, roles & responsibilities, supporting the organisation with agile change)

  • Tech stack/deep dive

  • Organisational matters (e.g. timeline, working methods, deadlines)

  • Next steps

How clients use the kick-off workshop

The following showcase demonstrates how the kick-off workshop can be used in an early project phase:

Goal: Project launch of a platform that makes various data products available.

Methods used: Personas were created to better define the target group. User story mapping was also used to determine how the identified target group uses the platform. The organisational framework was developed via the non-functional requirements.

Result: Definition of a data product for the most important target group and identification of further project steps.